I was at Barnes and Noble this past weekend, flipping through some graphic design hardcover books (which I find fascinating) and stumbled upon a mention of this scent, 001 Coty by Coty Perfumes. I found the following press release online from 2001:
Coty Inc., a multibrand manufacturer and marketer of fragrances, has announced the launch of 001Coty, a new limited edition, unisex fragrance to be sold exclusively on the Internet. 001Coty is the first fragrance created by Coty's Ideas+Image department, which is led by Executive VP Douglas Toews, who also serves as the company's head creative director. The fragrance marks the first time Coty has marketed a fragrance exclusively on the Internet and is supported by a print and e-mail campaign. The new fragrance will be produced in a limited edition of 5,000 bottles available in one size, a 1.4-fl.-oz.cologne (41 ml) bottle priced at $100.
Here's a picture of the bottle:
Apparently it also won a FIFI in 2002 for Men's Fragrance Star of the Year Non-Store Venues.
I found an article on Wired Magazine online here. I also found a screen shot of the book [Skin] that I saw the scent in, clearly showing the bottle opened up and a small description of the designer, engineer, etc. here. The scent had it's own website, but the link to the site is dead.
I love the description of the scent from the book, 'The unisex fragrance is intended to evoke the smell of electricity, the smell of digital information'.
Any Basenoters smell this one?
Coty Inc., a multibrand manufacturer and marketer of fragrances, has announced the launch of 001Coty, a new limited edition, unisex fragrance to be sold exclusively on the Internet. 001Coty is the first fragrance created by Coty's Ideas+Image department, which is led by Executive VP Douglas Toews, who also serves as the company's head creative director. The fragrance marks the first time Coty has marketed a fragrance exclusively on the Internet and is supported by a print and e-mail campaign. The new fragrance will be produced in a limited edition of 5,000 bottles available in one size, a 1.4-fl.-oz.cologne (41 ml) bottle priced at $100.
Here's a picture of the bottle:
Apparently it also won a FIFI in 2002 for Men's Fragrance Star of the Year Non-Store Venues.
I found an article on Wired Magazine online here. I also found a screen shot of the book [Skin] that I saw the scent in, clearly showing the bottle opened up and a small description of the designer, engineer, etc. here. The scent had it's own website, but the link to the site is dead.
I love the description of the scent from the book, 'The unisex fragrance is intended to evoke the smell of electricity, the smell of digital information'.
Any Basenoters smell this one?
combined with a huge aluminum note.
