Originally Posted by Primrose
I wonder, again, WHY does this happen? Samples are a way of MARKETING, for Heaven's sake. You are given a taste of a spiced ham or cinnamon roll in a store with the hopes that you will buy the product by the dozen.
Being stingy does not add up to good marketing sense.
they give out samples of it? They don't have any problem selling all stock of it. Also, with items like this, lots of people just take their samples and sell them on ebay or set it aside and forget about it. I agree that giving out samples can
be a good way of marketing, but many people want free samples just for the sake of having a try, even if they have no plans of buying it at all. It's too costly to hand out free samples to every person if only a small fraction will complete the transaction. There's a whole thread here about free samples from companies - I would wager that less than 3% of those samples sent out will result in a full priced sale.
In this case, at least they let you sample Windsor in the store. What does
make me balk is when you go somewhere that won't even let you try what's wrapped up on the shelf. That's stupid marketing.