It ties in with my creative nature. I'm into pretty much anything that stimulates the senses: music, food, art/design, and of course fragrance. I also really enjoy culture, and I love that a lot of the names are in French and as such, almost give them a certain mystique. In the same way that saying "oh I'm wearing Axe" is rather dull and ordinary, saying "oh I'm wearing L'Instant de Guerlain pour Homme Eau Extrême" is, at least for someone who grew up in the mountains, exotic and unusual. Each fragrance has its own bottle, its own concept, and each provide their own feeling and purpose and are good at enriching occasions and life in general. They can be an accessory to an outfit and an extension of identity.