I tried these today.
They will not rock your world, but I think they make a great entry level trio, which I suspect is what the Play concept is all about for CdG. I would have no problem recommending these to younger people looking for something interesting and fun. I brought scent strips home (not the best way of assessing something but it'll have to do, so I will keep comments to basics).
RED: Altho Cherry seems to be mentioned as the 'lead note' my impression out of the bottle was of a gentle fruit compote leaning towards the brighter side - certainly not a sweet cherry. I found it to be quite a pleasant, light yet cheerful vibe. Refreshing and altho primarily femme in it's intent, not girlie girlie by any means. A couple of hours later it fels like a nice cool summer fruit infused iced tea.
GREEN: Not overtly mint or lime to me, but a great enervating combination of both that has settled into a softer tea with a touch of chewing gum (the mastic?). Unisex with a definite 'cooled off after a shower on a summer afternoon' mood sustained throughout. I would recommend this for after gym / yoga - it feels like healthy young people
BLACK: 'The Maculine' (or so the very attractive young SA told me). This one is a little less obvious and while not 'out there' it has just enough of an abstract feel to make me want to go back and try again. Described as 'wood and black-pepper' in the store notes it actually has more to it than that for me. It is NOT a ridiculous pepper like Bang and it is NOT the shitty bad varnish job chipping off cheap plywood base that seems to destroy a lot of modern masculines. I find it attractive in a low key way and I find it interesting that birch tar and treemoss are listed in the little Play brochure thing they give to the SA's. It is also not as austere and resolutely 'woody' (I'm a lumberjack and I'm okay) as Hinoki, Wonderwood et al. It seems quite understated and approachable, and for tweens possibly even a little mysterious - either way, you won't get splinters. Office friendly and all that without being twee.
There you go - very basic first impressions. My overall assessment is that this is a cool launching pad for kids who are into the Play aesthetic and while 'young' they are definitely not cheap 'n nasty, quite the contrary, in fact. At HKD 1,000 a bottle they seem a bit pricey (USD 120) but kids seem to have more disposable income these days and they are packaged up so that you can cop a free tee shirt or buy all three at 15% off with tee shirt and scarf - I'm sure the company know what their target market can stand.
Not my thing, personally, but thumbs up for concept and execution.