Sampled this today. I sat down in my chemistry lecture, but before I sat down, my friend (female) said I smelt like cinnamon. Personally I get more incense than cinnamon, but it was clearly quite strong.
Coincidentally, the lecturer touched on perfumes and cinnamon scents whilst briefly talking about alcohols. I asked my friend if she liked the smell of cinnamon and she said she did. I guess it got a compliment?