Tested The Goth Rosary mouilettes. I am definitely not a goth (but I played the part of a goth cheerleader for Halloween).
Quite pleasant, very different from anything in my limited experience (vetivers, Guerlains, et al.), ancillary products - washes, lotion, hair conditioner, candles. Have yet to order; liked the Graveyard, Crypt, Mayhem and Gothic Rose.*http://www.gothrosary.com/fragrances.cfm
The link you provided directed me to a 'related websites' page for interracial dating. I think the correct address is *http://www.blackphoenixalchemylab.com/welcome.html *The website looked kind of Harry Potter / Edwin Gorey to me - which would fit the demographics. You say propaganda, The Men in the Grey Flannel Suits on Madison Avenue call it advertising.
You may want to check the Directory under Fragrance House for The Goth Rosary. Also found curious entries a while back - bn. 01, bn. 02 and bn. 03. Definitely worth checking.
And I believe I win a valuable prize for being the first to use today's vocabulary word !!!!!!! Please let it be a 2006 Basenotes Ferrari Enzo to match my Basenotes coffee / martini mug, barbeque apron and thong.