I didn't get the impression that the writer was implying that U.S. women have less taste. She was comparing a European woman ( a Parisienne ) to an American woman. Tina simply suggested that U.S. women tend to be 'demure' and more inhibited when wearing strong, potent fragrances specially in the workplace. It did not imply having "less taste". At least, that's my interpretation of the article. I will have to agree, European women tend to be more brazen and unequivocable when choosing and wearing fragrances.