1) Local legend has it that Basenotes started years ago as a Yahoo group. It was lead by a shady character going under the laughably psuedonymous moniker of "Grant Obourne". He is rumoured to sleep only one hour a nighta nd have plastic surgery every 6 months, to conceal his identity. Members: 6,375, Active Members: 1,800
2) Im sure some industry types browse the page, but I'd be surprised if they paid much attention to us. As much as we may dislike AdG and Zegna Z, the dreck sells, so I doubt if the opinions of some elitist junkies (see Serpent's objection to Hermes and YSL's new direction) matter much in teh face of millions of units sold to those who know/care less than we do.
3) Inisders among us include retailers such as Vijay and Serena (A new memebr who runs Ava-luxe.com) and Cedricceccentric, who I believe is professional make-up artist.