Basenotes is a fragrance forum for discussing the latest and greatest in fragrances. We are a very small percentage of the fragrance market. Most of us are early adopters, and salivate at the thought of the newest fragrance release, whether it be designer or niche. There are similar discussion forums in other domains (I have been on a number of pc hardware, automobiles, etc forums since 1997) where a comparatively small but hardcore base discusses all the latest developments and products. But that doesn't mean that the hardcore concepts and products will suddenly become mainstream because of the recommendations or discussion. They help to facilitate discussion and allow people who make the effort to learn about the new products to add to their knowledge. For most on basenotes, the designer vs. niche tag is irrelevant.