That's interesting about modalities, Clemmie. My predominate modality is auditory, and I find that I particularly enjoy reading and hearing descriptions of fragrances. Language, for me, is the first hook. It's what makes me want to sample and sniff.
Books like Perfumes: The Guide by Turin & Sanchez, and web forums like this one are a great draw for me, and I SO appreciate the finesse that so many perfume lovers seem to have with the written word. These people frequently leave me in awe, and because of them I've discovered many scented treasures.
I look forward to seeing the article, Mimi!