No offense to the gay community (I have a very close gay friend and even a transgender friend who is drop dead gorgeous, I am not kidding. LOL. Do you notice that heterosexual people, including myself, always seem to add this caveat whenever they make such a remark that is critical, etc... re: the gay community?) but the ad looks very trashy and is not tasteful, IMHO. Well, in any event it is an untapped market in terms of fragrances.