I voted None of the above. Advertising plays no role in what I choose to buy.
I completely ignore fragrance advertising. I get information about fragrances primarily from Basenotes and other internet resources, as well as helpful shop employees. Ultimately I make my own choices based on first hand sniffing.
I don't read magazines or watch television programs which contain fragrance ads, couldn't care less what some actor or musician or model thinks, and am basically oblivious to internet ads.