I live in a small town in Ontario, Canada where the department stores don't offer much and have salespeople who don't know what an oriental floral is. So, I have to resort to the internet. I stumbled onto niche perfumes when I discovered aedes.com and luckyscent and started getting samples. I found out that there is a big difference (for me) between niche and mainstream. The niche perfumes are more substantial-more the way a perfume should smell;whereas the mainstream carry no surprises. My favourate houses are Amouage and By kILIAN. I don't think that you can find their quality in the mainstream market.