I'd like to know which frags are "drug store" and which aren't. I have a feeling that most Dana/Coty/Jovan stuff is, and the reason is that they are either cheapened versions of frags that used to be good, or else they are cheap (ingredients) and thrown together quickly, meaning that not much testing went into them. For me, a designer frag avoids smelling like really cheap ingredients were used and has been tested to some reasonable degree, so that it's got some subtlety (unless that is not what is being sought, as in Yatagan, which is "good" for other reasons, even if you don't like it personally). Of course, there are plenty of exceptions. So, I don't really know how a frag can fit in between. It can be a "drug store" that is better than most, or it can be a "designer" that is worse than most. Also, how do we know how much the ingredients cost or how much research was used, and how talented the perfumer was (unless they tell us who it was, which is not always the case). I have thought of Everlast Original 1910 as in between, but that's because I don't understand how a sporting goods company can make a frag and expect it to be taken as seriously as a designer's frag. I do think EO 1910 is "designer quality," however (not necessarily with the ingredients of a Chanel, though).