Just smelled this in a Maxim insert. I gotta say it smells pretty good, but definitely not original. Seems like they're trying to copy Hermes style a little. It reminds me of a mix of L'Eau d'Issey and Voyage d'Hermes. It does have that "pure" smell.. well not pure, but surely not as synthetic as others in the past. Those who get Maxim, look for this in the latest issue with Lindsey Lohan on the cover.. which for that matter Lohan is looking good inside, it's amazing what photoshoots and airbrushing can do, lol.