If anyone has posted on this, please forgive me.
It's called Magnetik Hair Styling Gel and it boasts pheromones.
This is "to make ladies take notice" and gets them "revved up." Quite a claim. The gel smells like a men's cologne, and reminded me ever so slightly of Sonya Rykiel Homme.
"There is no accessory greater, nor more intimate, than scent." --Tim Gunn
It's ok, decent hold. Does the job.
Never noticed if women reacted differently to it tho.