Balenciaga will launch Florabotanica, a new fragrance fronted by actress Kristen Stewart, in September. Florabotanica is aimed at “younger” consumers, aged 18 and up.
Florabotanica was developed by perfumers Olivier Polge and Jean-Christophe Hérault; notes include mint, rose, carnation, caladium leaf, vetiver and amber.
Balenciaga Florabotanica will be available in 30, 50 and 100 ml Eau de Parfum.
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