I also feel like apllying to the wrist is a waste because of the hand washing thing, so I tend to spray further up the arm on the inside of the elbow. I apply as follows: one on each arm (inside elbow), one on each side of neck, one on front of neck, and 2-4 on front of shirt (be careful if wearing white or light colored shirt, some colognes with a blue color ie. CoolWater, can leave a nice blue splotch on your shirt.) Some might find this to be a bit much, but I want to smell myself. Other colognes to try if you like Cool Water are Nautica Voyage, Acqua Di Gio, Azzaro Chrome, Versace Pour Homme.