Man, it upsets me when a good song is used for perfume commercials with models I don't personally care for. But ehhh, whatever. I like the Acque di Gioia commercial tbh. I think another criteria point is use a pop/electronica song for the commercial.edit: whoops, saw that in one of the points just now.
I think some "high point" scoring commercials would also be Britney Spears' Fantasy and Curious commercials.