Looks like there's some craziness going on in the youtube community. Take a look at this video. WARNING: This has a ton of cursing in it.
Yeah I think he needs to go to some anger management classes.
"Follow your nose. It always knows." -- Toucan Sam
Yeh a really good video that - watched it this morning.
I saw the video. Good stuff. I subscribed to him because of it.
And I want to make a statement about the Youtube community in general because I've noticed that a lot of originals and the more popular members of the community have stopped making videos. It seems like 2 years is the average life cycle of a frag reviewer with a lot of subscriptions. People like Tim, JR Writer and Hiro were really into it for 2 years and then burnt out. Hiro announced that he sold most of his collection. And JR Writer told me on video chat that he sold half his collection. Basically, when people get obsessed with something radically and do it hours a day, then they are quick to lose interest and feel a sense of emptiness after.
I think people like Robesand Mickers will have the passion to make videos for much more than that. But I think I was right when I said the whole Youtube fragcomm is mostly a fad. Basenotes has been around for a while and I think it's gotten a boost off of the youtube fragcomm, but the people who have been here on Basenotes for a long while seem less like fad-followers.
Yes, new will replace the old. But generally, I think when things reach their time, it's best to let them go. But people like Dracdoc for example was a new reviewer who earned his stripes quite fast.
It's kind of like Elvis. Elvis was really innovative when he combed his vaseline and wore leather, but it doesn't have the same effect when people now try to copy that. And I think that's what other reviews have essentially done with the formula Tim has laid out.
This is why I've said I would wait at least a year before considering doing videos. To let the smoke clear up and see things as they actually are.
The fragrance community existed in its many forms before you or I found it, and it will exist in many forms regardless of whether or not we take an active role. Within any community, there will always be people who have natural talent and there will be people who don't but still want to be important. There will be leaders, there will be followers, and there will be people who get upset because they think they should be the leaders. It happens on every sports team, it happens in every office environment, and it happens in online communities. It's always easy to spot the people who want to be more important than they are.
Watch Katie Puckrik's videos for a perfect example of talent. Other than the produced into, there isn't a lot of production value there, but her videos are excellent. It's all about the content, and she has a natural gift for being genuine. Dan Mickers (or whatever his name is) is an example of a guy who does a fantastic job of giving his opinions and letting his personality shine. Dan doesn't know how to NOT have a personality, and I mean that as a huge compliment. It takes a bit of genuine personality to be compelling on camera. Personality is such a fascinating thing. Check out the Fragrance Bro's channel. Watch the difference from before and after Jer got involved. Both of those guys are great, but if I worked at an ad agency, I'd hire Jer for almost any ad campaign for a male product. The guy just has a genuine gift for connecting on camera. Daver does too.
Getting back to the topic of favorite reviewers: I wish this woman was still posting videos. She just seemed so genuine and her reviews were great.
"Follow your nose. It always knows." -- Toucan Sam
yeah i agree LBI.
with me, i dont know whether fragrance collecting for me will be a life long hobby or a fad. while i've always been on basenotes, i've been slowing down over the past 8 months. i don't purchase and sample nearly as much as i used to. i remember last summer when i was sampling literally 10 fragrances a week and buying 4 bottles a month.
youtube, for me, is just too much of a commitment. i like basenotes because there is no commitment. i can go on as much as i want and i dont really have a fan base to please. who knows if ill even be on basenotes in a few years. maybe, maybe not. but i definitely don't see myself ever getting as deep into the hobby as i was in 2012.
also, ariscotm is a good reviewer and it doesn't hurt that she's good looking either.
@ QUERTYOP - Cool, someone u know?
aaah, I see, honest too
Definitely Marc (Robes08). Definitely.
Oh and Katie. Because Katie has got both: beauty, brains and a good sense of humor.
Uh-oh that's three. Ah well, never mind, you get the point.
by the time you can afford good speakers, you can't hear the difference
Well since I started this thread I have discovered a whole host of reviewers that I had not seen before. When I have some time, I will post links to their channels, but just a shout out to Raj, Rene, Al, Cody, Rizzo, Frank, Kristo, Alex, Max, Jay, Eric, Jesse, GQ, Steven, Del, Frunk, Jasper and Dan. Probably missed a few too.
Wow cool topic, so much great vids out there but I started watching vids from Tswetcoff, robes08, JR Writer, 959lover. They were really a big part of me starting on my fragrance journey. since then I like watching Vids from the likes of CutlassSupremeSL, FragranceBros, itmllc, QandAaren, and hiroyoruzuka.
Live Aloha! Live Da HIlife!
i love this chap:.
Fumerie Hilaire, among others....have seen one video where he compares 6-7 different leather scents, and since i have not smelled some of those....and can relate to what he smells....loved how he described that Rue Cambon there
i love Katie P. i wish she reviews more of those niche perfumes i never smelled...
love Duke too....makes me lough too ...and
My Mickers....he is so typical American , but he is the only one who did review on some amouage attars!
will watch the others mentioned here too, i love watching videos , thanks for this thread!
For those, who don't know, the reviewer Hiro made a farewell video a few days ago and shut down his channel yesterday.
Basically, he graduated from university and got a great job offer, but it was the best interest in his career to not be a public figure of any kind (that, and he said he wasn't as passionate about fragrances as he used to be), so he will no longer have a presence on Youtube to avoid a conflict of interest. Of course, some people downloaded his videos and they probably will be re-uploaded by somebody.
To be honest, I started this hobby in late 2011 (and by then Hiro was less active). I did watch a lot of his videos in mid-2012 during his hiatus, but they did not have the same impact on me as they did for some of you, since I was not into the hobby yet while he was putting them out. Still though, career or not, his interest just burned out. It will happen to many people in the community, especially the ones on Youtube. It just happens I guess.
Still though, he seemed like a cool guy. I wish I got to know him.
- - - Updated - - -
Some additional notes. Robes08/Marc does seem like a really cool guy and I didn't mean to attack him on a personal level. It's just that his videos are often repetitive and long-winded, although he's an excellent reviewer. And I gained a ton of respect for him when he made his top 100 designer video.
He does come and go perennially, but that's part of his career. I suspect (but I'm not 100% sure) that he is an engineer or geologist, as those careers easily make $80-100k per year (enough to buy a collection like his). And, generally, ship engineers and geologists, are sent away to work for a month at a time and then they come home to a month long vacation. They work six months out of the year basically.
And I found out that Tim / Tswetcoff is alive and well. He has a facebook page and he puts up pics of him and his girlfriend from time to time. Likely, he's just not interested in fragrances anymore and he moved on with his life.
Marc (Robes08) - good reviewer. very good nose. His reviews have come a long way. Watch his early videos and compare to now. More confident and knowledgeable.
Al - Street Scents! Al is passionate about fragrances and walks the streets of New York to get feedback from strangers on scents. He also does some great reviews.
Dracdoc - Cody makes great videos and puts in that extra effort with outside feedback on scents
Fragrancebros - Dave and Jered put out good videos with very practical and honest feedback
CoachRob - Mr.Practical. Rob is a no-nonsense, 'cut to the chase' reviewer. Like his videos - especially 'believe the hype' episodes (watch his Musc Ravageur one)
Lionel Woods - Good nose, good guy, honest feedback
I do miss CutlassSupreme, JR Writer, Hiro and Kerosene....all have retired or have taken time off
Last edited by josevancouver; 26th April 2013 at 02:40 PM.
I would say coach rob619 is the most informative and honest and mickers is the funniest.
My favourites are Robes08, Kerosene and BetawiBlood.
I just don't see the draw of these Youtube reviews, after I've watched many of them mentioned in this thread. They are all awkward, repetitive, and most of the guys are just plain sloppy looking. Me recommendations is to do some research on the product, make yourself look relatively worthy of reviewing what is broadly considered a luxury item, have somewhat of a script, and take more effort in showing the bottle instead of passing it back and forth between your hands while you're talking.
Dracdoc my fav by far
Puckrik hands down for me - My guess is she has television experience because her reviews come off as less of vlogs and more like a short TV show with setting, themes, knowledge, and planning. Short and to the point, and seems incredibly knowledgeable. She also gets personal, which I like when it's matched with eloquence. I wish she'd do more male fragrances (from a selfish point of view!).
I also like Al from StreetScents. Seems like a humble dude. Not an expert but I appreciate his willingness to go out and find volunteers for a fresh point of view and different format; seems like a nice guy.
I've seen a lot of boring ones out there so I'm glad people are posting more for me to discover!
Hiro needs to come back!
Channel by Frank n Scents is above average.
"Thank GOD for the nose, for without it we would not be enjoying these beautiful created Scents" also Remember "Balance is everything and the key to appreciating "
I like Raj aka 8rk7. His does a good job describing scents, typically covers less popular scents and is concise.
I really don't understand why the average review has gotten so long. There's no reason a review should be any longer than 15 minutes
My favs would be
The best to me is still Miguel(Hiroyoruzuka)
Am on YT myself,did a few vids then realized that the term "reviewer" kinda limits a lot of boundaries.I considered myself as a frag vlogger now(check out Ciro Nero/Ciro Scents)..still kinda new so not really a great speaker at the moment.
Let me know what you guys think
I've always been careful to never call myself a "reviewer". I'm just a bloke with an opinion.
My top 5 YouTube fragrance reviewers are/were:
*Tim (Tswetcoff) - the guy who started it all. He did a really good job...provided the info we all want to know about, and did it with style
*Marc (robes08) - my personal favorite currently, because I think he's the most informative. Polished, and great at describing things. He paints a picture with his words
*John (Kerosene) - Did a really nice job...and reviewed a lot of scents that I am/was interested in. Combined facts and humor nicely.
*Dan (MyMickers) - Does a great job, includes a female nose/perspective in his videos, which is nice. Just wish he didn't laugh so damned frequently...it loses a little something and comes across as kind of phony when done too much.
*Katie (Katie Puckrik) - Probably the best at using (somewhat dry) humor. She really does a nice job reviewing the products as well...unfortunately, she doesn't focus on as many men's fragrance that I (a man) would like her to.
Honorable Mention to Al (Street Scents), Hiro and JBustios (formerly JRWriter) who also do/have done a nice job in the past.
This guy is awesome.
Not my favourite reviewer but one I'm really enjoying and consistently putting out great content is mheusler
Tim Swetcoff will always be #1 in my book.
I miss him. All these other acts now are great, but not the same. I feel like singing Chicago's song Harry Truman, except instead of Harry Truman it's about Tim Swetcoff.
Fragrance Bros. The only videos that don't make me want to uppercut my monitor.
Let me revive an old thread here since I'm relatively new to fragrance communities on the net.
I really enjoy Tim Swetcoff (wish he was still around), ---mickers is hilarious and it's great to get a females perspective, ---ash is the man, ---Frank N Sense (dry humor and very informative and paints a good picture of a scent), ---kerosene, great youtube reviewer success story (i miss him too), ----Al here! is the shit, fragrance bros, smelly thoughts for very exotic niche's, ---guinea is hilarious too but doesn't have many reviews he seems to be very down to earth and of course ----Marc THE FRAGRANCE GOD with Azzoro that stinking pile of synthetic dog crap!!!!
A friend of mine linked me the profile of an Italian self-called "reviewer" which left me speechless, this is his channel:
He left me speechless in a totally bad way - if he was not real, I would have thought this was a joke or a parody. As I assume most of you don't know Italian, I'll explain this briefly: this hipster has not the slightest basic knowledge of scents. He takes a scent, comments on the bottle/packaging, tells you some anecdotic crap he read on Wikipedia or on blogs, brings his iPad (you can see in that video too) and reads the composition, then for about a couple of minutes he speaks about the perfume itself - without saying anything more complex than "good" or "bad" or other idiotic comments ("smells old but nice"). That's just hilarious, I wonder how he can even know about Piguet and Etat libre d'Orange. I saw a video in which he comments Knize Ten saying "it's outdated". Now you may point our that not anyone has knowledge in the field and maybe he wants to provide a "naif" external approach to scents - something like "a normal guy's point of view on perfumes". I woulc accept that. But he doesn't, he's really convinced he is a reviewer, he takes this seriously. How can one be so non-humble and immodest?
My current top five:
Yohji Yamamoto - Yohji Homme (vtg)
Jil Sander - Man
Comme des Garçons - Black
Naomi Goodsir - Bois d'ascèse
YSL - M7 (vtg)
My fragrance reviews | http://yeoldecivetcat.blogspot.it/
I recently was looking for good review about Yohji Yamomoto Homme and saw Tony Reviews - which I really like both fact wise and explanation/review itself
CoachRob619 easily leads the pack for me mainly because it was one of his vids that sparked my fragrance fascination when I came upon his review of Very Sexy For Him (only found it because I was looking for a written review of it online since I got offered it as a 90% discounted gift) and having seen all his vids can say for sure our tastes match up 80%-85% most of my early blind buy purchases were all from watching his vids and none of them let me down.
From the others it'd be after dracdoc, fragrancebros and robes08
I've enjoyed Katie Puckrik's reviews, she has a certain touch although I don't agree with everything she says.
I have to say I'm not that much into YouTube when it comes to fragrances, but I have watched a few here and there...
Dracdoc is my go-to guy for reviews.
Oh yeah. How could I forget DracDoc. That guy is knowledgeable as hell and I like how he gets opinions from his office. Good to get the real worlds point of view rather than just the frag communities point of view.
Frank and Dracdoc
Since I mostly watch, and publish my own, beer reviews on YouTube I am actually not familiar with anyone by name/username alone except for Katie Puckrik. Katie is so entertaining I often get sucked into reviews of scents I don't even care about!
Freddie and Rene.
Smellythoughts and Redolessence (also adding the reviews by another BN member, namely The Great Duke, in the less current, but still extremely watchable category).
The only one I subscribe to is Marc (Robes08), I like him because he seems to have a similar taste to me plus he has a crazy amount of bottles!
I watch others when I want to see a review of a particular fragrance, but don't subscribe.
Fragrance Bros. It's a shame that Jer quit.
MyMickers is probably my favorite. Dan is awesome.
robes08: he's a good reviewer, but his videos are overly long and very repetitive. He could get the same thing accomplished in less than 10 minutes.
I like Brandon Thompson. Don't always agree with him but he's genuine. He comes across as someone who cares about what he's doing
Fragrance bros? Eh, to me it's too much shtick and the reviews are fluff IMO, but they ARE entertaining..
Marc Robes: I respect his collection, but I'm not a fan of his reviews. He uses words like 'plummy' and 'jammy' and that drives me nuts. It makes me think, maybe this guy doesn't know what he's talking about.. Having a big collection and knowing what you're smelling are two different things
Green Irish Tweed
I like Freddie with smelly thoughts. I found out about bouge through him and he got me interested in vero profumo also.
My favorites are Frank N Scents for his no nonsense approach, and Jim Quantrell. I like Jim's consistent format and presentation.
I can't stand the fragrance bros. someone said it, but to much cheesy back and forth. Mickers is just to much. Robes is actually really good on camera. I can't think of his name, but it's a Dutch guy it think. He does some good reviews. I think his name is gurenland?