Thread: Jay Z is lauching Gold for Men
Man, that whole gilded cap business is a bit of a turn off, but the notes don't sound too bad.
Not a fan of Jay Z or anything associated with him especially Beyoncé. Personally I think the dude has enough money and glory. I'll keep my nose away from this.
Edit: Notice I'm not hating on the smell though, cause I haven't smelled it yet! I bet it will smell decent, as I doubt Jay-Z would just throw crap out there without having smelled it himself first. He's a business, mannnn...so I bet he's making sure it's appealing enough to sell a ton of.
If Saddam Hussein had brought out a fragrance, you can bet many people would not have bought it no matter how good it smelled or who the perfumers was. Remember that uproar not too long ago concerning Duchafour's work for some dictator's daughter? There were posters claiming they would never buy another of his perfumes and other's even went so far as to say they would rid their collections of his work.
Back to the fragrance, I think it will be generic and I would never even considering trying or buying it. A waste of time. Maybe that's foolish for someone who is interested in fragrances.
Based of the notes I think it will be a watered down version of Prada Amber pour Homme, I will check it out for what its worth when hits TJ Maxx or Ross in 2 months, which is where all hip hop fragrances end up.
Remember the artists almost never have anything to do with these fragrances. They just endorse the checks. This seems to be a result of a handful of mass marketers approaching celebrities for sales appeal. Can you imagine if this was common 50-75 years ago?
Hitler pour Homme: Layer it with any scent and Hitler will overwhelm it for a few hours only to eventually surrender.
Stalin pour Homme: Not wearing this monolithic scent will get you free travel to a pre-selected undisclosed location.
Milosevic EDT: An anachronistic smoky powerhouse of days gone by that everyone wants to forget.
OJ: The smell of blood and concrete, but he'll deny it.
It will smell like every other Spicebomb knockoff mess released in the last 2 years and it will be a big seller for a while. Most people will buy any garbage they are told to buy.
I will sample this when it's released. You never know!
I'll try it, but I've seen those notes in many fragrances. I think with the name "Gold", he should have gone with less generic notes, and gone a little darker, woodier, etc.
1. Amouage Reflection Man
2. Gucci Pour Homme II
3. Divine L'Homme Sage
4. By Killian Back to Black
5. Amouage Interlude
6. Hermèssence Ambre Narguilé (2004)
7. By Killian Rose Oud
8. Serge Lutens Five O'Clock Au Gingembre (2008)
9. Maison Francis Kurkdjian APOM pour Homme
10.Creed Royal Water
I haven't been impressed with celebrity fragrances, in general.
I think some in this thread would be more open minded about the fragrance if it didn't come from a hip hop artist. And that is sad. I'd appreciate it if you didn't misquote a post by trying to work from memory. That's all I have to say about it.
"Wow @ the haters. That is all. If it was some unknown European Anglo Saxon pretentious bulls**t, many that are "passing" would be inclined to keep an open mind. Yes, I said it."
And then you deleted it.
How many unknown *European* Anglo-Saxon pretentious celebrity fragrances do you see people fawning over pre-release? Could you name a few?
You're quick to think the worst. There may be some prejudice at work here, but for the most part this seems like people being justifiably skeptical about yet another celeb fragrance that sounds like any other designer crap fragrance out there.
Last edited by rubegon; 6th November 2013 at 03:32 AM.
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I got to try it today - in some ways, almost expected, but in other ways, not.
Closest things it reminds me of are two Bonds that I own - I<3NY For Him and Harrods For Him. They both share a strong creamy, slightly powdery accord that reads "white", like the bottle. But on top of that, when it opens, is a very distinct, sharp, but not unpleasant note that is a LOT like the central theme of Creed MI and SMW. My favorite part is a bit of tobacco-ish stuff that seems to stay with it for quite a while.
I'll be tempted to get this, but I'd like a full wear. I suspect that the base is going to be better than the Bond I<3NY For Him, where the wood is a bit raspy. This seems to be staying very smooth as it heads toward the end.
Interesting cap. Reminds me of a lot of certain lettered metal artworks that I like. $70 for a big bottle plus travel size (15 mL).
I tried it today at Macy's too. A standard synthetic woody amber as countless others. Agree with the comparison with the Creeds. It's a genre I strongly dislike, unfortunately.
Crazy! This is available at Macy's? That seems hardly to believe considering it was written somewhere that this wouldn't be available until Black Friday at retailers other than Barney's. Either way, I'll reserve judgement until I smell it. And to the comment that celebrities don't get involved with the creation - that's a false generalization. Many have been very involved: Madonna, Jay-Z with this particular project, 50 Cent, Donald Trump & Sarah Jessica Parker just to name a few. But the extent of involvement depends on the celebrities actually interest in fragrances.
Salvatore Ferragamo Uomo
Byredo Black Saffron
John Varvatos Original
Dior Homme Intense
Calvin Klein Euphoria Intense for Men
If smelling good was a crime, I'd be serving a lifetime sentence....
- OE (olfactoryexperience)
Looking back again at the listed notes:
The opening is a bit complex and interesting in a typical designer masculine way: I can see how it's probably ginger, grapefruit, blueberry, pink pepper, and violet leaf.Top: Ginger, Grapefruit, Blueberry, Cardamom
Middle: Vetiver, Pink pepper, Lavender, Violet leaf
Base: Amber, Teak wood, Vanilla, Myrrh
The white stuff feels like cardamom and vanilla, warmed up by the amber and myrrh. The vetiver and wood are there, but not really standout.
The reality - like all designer men's fragrances - something built around a woody amber!
I too tried this yesterday at Macy's in Northeast Wisconsin (if they have it here, it must be everywhere!). The SA came over to me and seemed embarrassed when she said "here is the new Jay-Z cologne" (I was look at the Issey Miake) "It smells very similar to that" (ummm?) Anyway on first scent, it was actually very nice, a warm peppery shot with a hint of floral lavendar underneath. I said it was "alright" and went on my way. I smelled the paper card about 2 hours later and all I could smell were the base woody scents of Gold. By the time I was done with work (5 hours after initial spray) I couldn't smell anything on the card. If the top and mid notes could last more than an hour and the scent itself had better longevity, It might actually be worth something because the initial spray is quite good (I was expecting a "bug spray" smell). During christmas shopping I'll probably stop by and try it again without any other scents on and walk around for a while with it.
Smells like a cheap Spicebomb copy. Just like I predicted. Smells like 50 other frags released in the last year.
Tried it at Macy's. Rather mainstream. Doesn't have a stand-out character, but not a bad fragrance at all. Skin scent after an hour; lasted 3-4 hours. Musk not mentioned...but I got something musky at dry down. Oh, nice bottle.
Hard for me to buy because there are so many other fragrances that "sticks out".
I smelled this today. Good for a teen. Longevity is indeed suspect. And as a hiphop fan, those two assessments also fit as statements about his music.