Perfume Directory

Gucci Guilty Black pour Homme (2013)
by Gucci


Gucci Guilty Black pour Homme information

Year of Launch2013
AvailabilityIn Production
Average Rating
(based on 74 votes)

People and companies

Parent Company at launchProcter & Gamble > P&G Prestige Beaute

About Gucci Guilty Black pour Homme

Gucci Guilty Black pour Homme is a masculine fragrance by Gucci. The scent was launched in 2013

Gucci Guilty Black pour Homme fragrance notes

  1. Top Notes
  2. Heart Notes
  3. Base notes

Reviews of Gucci Guilty Black pour Homme

I try to be as open-minded as possible when sampling and reviewing fragrances, from challenging artisanal efforts to mass-appeal designers almost banal in their marketing-defined cost-effective nature. It will be a sad day in the perfume world when one can literally define how something will smell based on price tag and who made it, but we are nearly there when designers like Gucci take almost zero creative energy with releases like Gucci Guilty Black pour Homme (2013), while anything having a modicum of the distinction past designers had is shucked at $300 and up as a vintage accord rebranded with a luxury label. That isn't to say something like the original Gucci Guity pour Homme (2011) wasn't exactly what the house needed in the men's market at the time, given that all of their perfumes made under LVMH ownership and Tom Ford creative direction were no longer viable since LVMH sold Gucci to Kering and P&G Prestige (then L'Oréal) picked up the perfume reigns. I'm guessing somewhere in there somebody decided not to sell (or not to buy) the formulas for whatever reason and another mass-discontinuation/house reboot occured like it did in the 90's when LVMH picked up a major stake in the house and took over the perfume arm from Scannon who had it under direction of Gucci family ownership until 1995. In either case, the original Gucci Guilty pour Homme was rather novel, if still mass-appealing, but the novelty wears thin here.

The point of Gucci Guilty Black pour Homme is to tone down the bubblegum sweetness and neroli tones of the original Gucci Guilty pour Homme and inject traditional fougère elements into the composition to try (in vain) to capture mature men who may have been insulted by the playfulness (which I dig) in the original. Naturally, when you try to half-ass something intentionally thinking savvy buyers won't notice, you end up with egg on your face when you do, and Gucci Guilty Black pour Homme is probably the biggest case of customer underestimation Gucci has made for that reason. Gucci's answer to making a more-mature release was by keeping most of the base elements and heart in place, but weakening them so the old-school notes on tip could shine through; it didn't work. The coriander note and additional lavender literally stapled onto a subdued version of the sweet lemon top found in the original couldn't be more obvious, as if it was almost done via Post-It note. The heart of neroli is still there, and is the only redeeming part of the scent since I love neroli, but it is soon followed by the same base of cedar, denatured patchouli thickness, and ambroxan. The sporty "shower gel" vibe of the original is gone, but Paco Rabanne Invictus (2013) would also release the same year as this to steal that thunder anyway, while the overall skin feel is actually weaker in spite of the attempt to make a more mature masculine statement. Wear time is maybe 5 hours and performance isn't worth mentioning. If you like this, be sure to carry the bottle.

I guess this is a better summer alternative to the sometimes-cloying orignal Gucci Guilty, but Gucci would "play themselves" by releasing the redundant Gucci Guilty Eau pour Homme (2015) two more years after this, as if the wanted redress the apologetic nature of this scent without the half-hearted attempt at a fougère accord so they could dupe lovers of the original into a "fresher" flanker devoid of personality. I can totally see why the Gucci Guilty pour Homme line overall is so hated among the fragrance hobbyist community, because outside the original and Gucci Guilty Absolute pour Homme (2017), there really is nothing doing about the line except one soft-boiled attempt after another to pin down a segment of the male market Gucci's upper managment felt was being under-served. Last but not least, wasn't the whole "black" flanker fad a thing of the 2000's and dead by 2010? If you have a particular soft spot for the line then by all means check this out, and apparently it sells like hotcakes to Joe Average because it smells pleasant and serviceable, but Gucci Guilty Black pour Homme fails terribly on all accounts for what it tries to be in my opinion. If modern fougère fragrances within the designer realm are what you're looking for, I suggest skipping Gucci and giving a look at Montblanc or Versace, because they at least have the integrity to simulate an oakmoss accord. Thumbs down.
31st December, 2019
Starts off promising with a modern fougere type opening..a fougere for the young office arse hole. If the top notes stayed around longer (the lavander) and developed with more character and creativity guilty black would be as welcome as say ysl rive gauche. In any case the fragrance morphs into a sporty shower gel aroma and then dies away after 3 hours. Smells positively clean and will be pleasent to some of the opposite sex.
04th September, 2018
Can't say anything bad about this one. The flip side is I can't say anything good about it either. Nothing black about this at all! Just another safe generic fragrance made for the masses. 6/10
12th July, 2018
Simple and enjoyable. No surprises here.
10th July, 2018
This scent is the definition of safe. It takes no risks whatsoever, not in its scent, and certainly not in its projection.

It smells like a nice men's magazine, literally as if you fan through the pages and smell the gloss and the conglomerate of five or six fragrances sampled in its pages. It has no identity to speak of, but it smells fine. It doesn't last. By the fifth hour of wearing it I have to bury my nose in my arm to drag out the last faint gathering of scent.

It is pretty much an office fragrance. But it could be a bottle you keep around to spray on your pillowcases.

Scent: 6/10

Longevity: 3/10

Silage: 1/10
02nd July, 2018
A modern interpretation of a 80s powerhouse I think. It is not black by any means. It is weird up top then moldy mildewy in the middle and drydown.

Somehow I feel this will hit in 10 years. We'll see.
30th September, 2015

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