New Book Le Snob: Perfume by Dariush Alavi due in October

03rd July, 2012

October sees the launch of Le Snob: Perfume, the latest in the Le Snob series which has included guides to whisky, cigars and champagne. The guides aims to help someone with a keen interest in a subject to start the process of becoming a connoisseur. The perfume guide has been written by Dariush Alavi, though you are more likely to recognise his pseudonym, Persolaise.

Alavi aka Persolaise is a Jasmine Award winning writer and has written his own blog for the last two years. Alavi is also a regular contributor to Basenotes and trade-publication Esprit Magazine.

About the book, the publishers say:

[INDENT=2]"Smelling a particular perfume or cologne can evoke a flood of memories, and with hundreds of new perfumes flooding the market every year, how do you choose a personal scent? Le Snob: Perfume is the guide you need to seek out and savour the highest quality perfumes from around the world, from bespoke and personalised perfumes to natural perfumery and classic scents such as Chanel No. 5.

This book offers impeccable advice on all aspects of this artisanal product, from learning how to recognise olfactory categories to professional production techniques. Additional features include advice from experts within the perfume industry on subjects ranging from selecting a perfume to correct storage. Witty, assured and informative, this book is the perfect foil for your obsession for the perfect scent. Le Snob: elite guides for those in the know."

Le Snob: Parfum is published by Hardie Grant and is available from October in the UK and November in the US. The book can be pre-ordered from Amazon UK, and Amazon US

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    • Nukapai | 3rd July 2012 16:33

      Congratulations, Persolaise!

    • 30 Roses | 3rd July 2012 16:36

      Lots of information appears to be packed into 144 pages, from looking at Amazon's description, and the price is very reasonable. Have pre-ordered.

    • furrypine | 3rd July 2012 18:13

      Congratulations! Looking forward to reading it.

    • Persolaise | 6th July 2012 12:00

      Forgive me if it's a terrible faux pas to comment on a post that's about my book, but thanks very much for the good wishes... and the pre-orders. I hope you all enjoy Le Snob.

    • kislany | 7th July 2012 09:35

      Bookdepository seems to have it as well, and with free shipping, it's the cheapest place so far. Will preorder it from there.

    • redrose | 11th July 2012 12:29

      Yes, I'm adding to the pre-orders. Good news.

    • redrose | 19th October 2012 10:36

      Has anyone received their copy yet? Are there any reviews?

    • 30 Roses | 19th October 2012 13:17

      Delivery estimate for my order from Amazon is: Wednesday November 7, 2012 - Saturday November 10, 2012